A letter from the founder
I spent a year trying to fix him by changing what was in the bowl.
I never once asked whether what was in the bowl was reaching him.
I want to tell you why Kriath exists. It isn’t a nice story, and I’d rather you heard it straight than dressed up.
I had a cat. He was five.
Over a few months he went off his food. Then his eyesight started going. He stopped being able to find his toy — the one he’d dragged around since he was a kitten. He’d walk straight past it. I’d move it closer, and he’d walk past it again.
I did what you’d do. I changed his food. Then I changed it again. Grain-free, then wet only, then a prescription brand that cost more than my weekly shop. I stood in the pet aisle reading ingredient lists I didn’t understand, buying whichever bag had the most confident writing on the front.
The bloodwork came back normal. He’s probably just getting older.
He was five.
He died of liver failure.
What I didn’t know to ask
I’m not going to tell you taurine would have saved him. I’ve read enough since to know that liver failure isn’t something taurine deficiency is known to cause, and if I claimed otherwise I’d be doing exactly what half the adverts in this category do.
What I do know is that I spent a year watching changes I couldn’t explain, and I never once checked the thing that turns out to matter most about what’s in a cat’s bowl.
Cats can’t make enough taurine themselves. Almost all of it has to come from their food. That isn’t marketing — it’s basic feline nutrition, and it’s why taurine has been a required ingredient in cat food since the late 1980s, after deficiency was linked to heart disease and vision loss.
Here’s the part nobody mentions. Taurine levels fall during high-heat processing. They keep falling slowly in storage, and faster once a bag has been open a few weeks. Manufacturers know this and over-add at the start to compensate.
That’s the whole case for supplementing. Not a conspiracy. Not 99% of cats dying. Just: the number is uncertain, and it’s cheap to make it certain.
What Kriath actually is
Pure taurine. One ingredient. That’s the entire product.
What’s in the tub
- Taurine, and nothing else. No fillers, no binders, no flavourings, no anti-caking agents.
- Odourless and tasteless. It disappears into whatever they already eat, wet or dry. No new bowl, no transition, no fight at teatime.
- 200g a tub. Suitable for cats and kittens.
If it doesn’t work out
Take 30 days with it. If your cat won’t touch it, or it’s simply not what you hoped, send it back and we’ll refund you in full.
The most common reason people don’t try a cat supplement isn’t the price. It’s the memory of the last three things they bought that ended up unopened in a cupboard. I know, because I bought most of them.
“Really happy with this taurine supplement for my cat. It’s easy to mix into their food and doesn’t make mealtimes complicated. Would definitely consider buying it again.”
“My cat has been getting this as part of their daily routine since I found out that taurine gets stripped down in their food. A simple product that fits nicely into our routine.”
From £32.95 · Free UK delivery over £45
I can’t get him back. What I can do is make sure the next person doesn’t spend a year changing what’s in the bowl without ever asking whether it’s reaching them.
— Michael, Dwellico
Kriath is a complementary feed for cats, not a medicine. It isn’t a substitute for veterinary advice. If your cat is unwell, please see a vet.